the 165,000 square foot structure includes new office areas for rolex staff and tenants, as well as a new store at ground level. the first renderings of the project illustrate five vertically stacked volumes, which have been offset to create outdoor terraces and roof gardens. according to its architects, the building will provide brand experiences across a wide range of the company’s interests, becoming an important symbol of rolex’s commitment to quality, precision, and excellence.
we are proud to have been selected to design the rolex USA headquarters building,’ says david chipperfield. ‘our team is committed to creating an exemplary building befitting the heritage and culture of the rolex brand, as well as its prominent 5th avenue location.’ with offices in london, berlin, milan, and shanghai, david chipperfield architects is currently working on projects across the globe, including a concert hall in scotland and the major renovation of a historic structure in venice.