I like the architectural design here - but “nothing fancy”.
Here is a good example of “floor-to-ceiling” windows. I know is a quibble; but so often windows that have a sill height of about one or two feet above the floor are referred to as Floor-to-Ceiling.
Yes, this building is nothing fancy - as Alemel says here - but those Floor-to Ceiling windows is a feature many people really like.
NEW YORK | 111 Willoughby Street | 434 FT | 40 FLOORS - #24 by Alemel?
u=infoshare
Regarding the term Floor-to-Ceiling Windows. Here is an example to illustrate my point. I have posted below a quote from a NY POST article describing the Floor-to-ceiling windows at the Skyline Tower in LIC - and that statement is posted directly below a photo of windows at about 2 feet above the floor. 
Quote - “Designed for luxury living, the penthouse features a corner living room with wraparound floor-to-ceiling windows, filling the space with natural light and wide views of cityscape.” - End Quote
The building at 111 Willoughby rates a solid GOOD on my rating scale of Good/Better/Best - partly because it has TRUE floor-to-ceiling windows. My apologies for being a bit pedantic on that point. 
BTW - I have 2 post on this topic. Click on my infoshare tag above to see all my previous comments/links/photos.